Jan
31
2010

Introducing Intuitive Designs Version 7

by Naomi Niles

In honor of our 7th anniversary in business, we would like to introduce Intuitive Designs, version 7.

The last two versions of the site design were very clean, white, and minimalistic. This time, we felt like doing something a little different. So, we went the opposite direction, dark and colorful.

We wanted the site to be elegant and a little mysterious, so we decided to go with purple as the main foundation of color. And since we didn’t want it too look to feminine with the purple, we used more of a plum color instead of the more typical purple you might see around.

We believe that web design is a profession where you must constantly be moving forward. For this reason, we decided this time to go a little more experimental with the layout and use transparencies and different overlapping layers to provide different effects on our own site.  For this, we had to compromise loading times and some of the beauty in Internet Explorer. Internet Explorer 6 looks horrible, I’m sure (I didn’t even check it) and in Internet Explorer 7, I applied background colors instead of transparent images to make it viewable in that browser since it slows to a halt when you have repeating png images as backgrounds.

Koldo did the lovely illustrations, as always. I wish he could do illustrations on every project we work on. They just add that certain personal touch, don’t they?

We finally made the move to ExpressionEngine from Wordpress. I had been wanting to do it for awhile, but it took us quite awhile to get this design off the ground, mostly because we’ve been so busy the last year or so with client work. We chose ExpressionEngine because of the versatility it offers.

I was able to code almost everything how I wanted it without using almost any plugins, which was divine. I felt like I had a lot more freedom to do what we wanted with the design and we would’t have had that same freedom with Wordpress. Unfortunately though, we didn’t get the comments ported over to the blog. They aren’t lost, but we haven’t found an efficient way to do that because we decided to go with the ExpressionEngine 2.0 beta, which doesn’t have an import tool integrated yet. We’re still looking for a way.

Along with the site redesign, we also have decided to offer a new free service. We are now offering (for the moment) free website competitor analysis reports. If this sounds like something that might be interesting or helpful for you, go check it out.

We’d love to hear your thoughts about the new design. Also, if you see any bugs or general wonkiness, let us know too. We will be eternally grateful.

Thanks for reading and thank you for allowing us to be a part of your world (7 years!!).

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